Manuel Arroyo – Biography
Last update: April 15, 2026Executive profile
Manuel was Corporate Office Staff of the Chairman and Chief Executive Officer, Assistant Vice President, Investor Relations for Banco Santander. Manuel Arroyo joined Coca-Cola in 1995. Manuel served as President, South East and West Asia and Executive Vice President and Global Chief Marketing Officer for Coca-Cola.
Manuel Arroyo is currentlyExecutive Vice President, Chief Marketing and Customer Commercial Officer at Coca-Cola - View - Coca-Cola org chart
Non-Executive Director at Coca-Cola Europacific Partners - View - Coca-Cola Europacific Partners org chart
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Education
Manuel Arroyo has a Business Administration degree in Law from Universidad Pontificia Comillas and an Advanced Management Program Degree from IMD Business School.
They have also studied at Universidad Pontificia Comillas :
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They have also studied at IMD Business School :
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Company Colleagues
- At Coca-Cola, Manuel Arroyo has 1271 colleagues including Henrique Braun (CEO & Director), James Quincey (Chairman of the Board)…
- At Coca-Cola Europacific Partners, Manuel Arroyo has 280 colleagues including Damian Gammell (CEO), Nicolas Mirzayantz (Director)…
Industry Colleagues
- In the Beverages industry, Manuel Arroyo has 9,085 colleagues in 380 companies located in 62 countries. 4,059 executive movements have been recorded in the last 12 months. Learn more about Beverages.
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