Wayne Burton – Biography

Last update: March 25, 2026

Executive profile

Wayne was Head of Product Excellence and Customer Insight for Alton Towers Resort Operations. Wayne Burton joined Merlin Entertainments in 2019.

Wayne Burton is currently

Global Director, Guest Experience and Operations Performance at Merlin Entertainments - View - Merlin Entertainments org chart



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  • In the Entertainment & Travel industry, Wayne Burton has 11,748 colleagues in 578 companies located in 59 countries. 6,369 executive movements have been recorded in the last 12 months. Learn more about Entertainment & Travel.

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Through the switchboard, call Merlin Entertainments at +44 120... and ask for Wayne Burton.

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