Xiaohongshu News and Activities

Presence

Xiaohongshu, also known as RED, is a social media and e-commerce platform where users share product reviews, lifestyle content, and purchase premium lifestyle products. It targets primarily young urban consumers interested in fashion, beauty, and lifestyle trends.

Xiaohongshu products and services overview:

  • Beauty products
  • Fashion items
  • Lifestyle goods
  • Health products
  • Home accessories

2024 Revenue: Estimated over $3 billion

Employees: 3,000


Xiaohongshu is one of the...

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