5 minutes’ reading – Download or Print Keeping your data lake up to date with information on decision makers, potential needs, and financials databases is an incredibly valuable tool to bolster your customer database and deepen your understanding of the market. The good news is that you’ve already identified the top data sources for your… More
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Appreciation for Data Analytics Twice That of Artificial Intelligence in B2B Sales
Data analytics and artificial intelligence have been the most hyped tools for B2B selling activities over the last two years. Yet, benefiting from data analytics and artificial intelligence projects remain a lengthy journey. This article highlights the daily experience of 400 highly successful senior executives at medium and large companies with data analytics and artificial… More
Read more...Ten Words to Impress Your Data Scientist
Before there was “data science”, as most of us will recall, there was simply “data”. It was straightforward. The blossoming discipline of data science has emerged. Here are ten phrases that surround the hot new world of data science. 1. Do we have an alpha? Finding an “alpha” mostly refers to finding a formula for… More
Read more...21 Hacks for Your Business Intelligence
The earliest known use of the term “Business Intelligence” (BI) dates back to 1865. It was found in the Cyclopædia of Commercial and Business Anecdotes. The author used the term to describe how an English trader gained profit by receiving and acting upon information prior to his competitors. Today, while BI is booming, this is… More
Read more...Seven Things to Know About Data Management
I have just returned from the NOAH17 Conference. During the two-day conference at Berlin’s Tempodrom, hundreds of CEOs and founders from established champions and emerging disruptors across industries shared tips and trends in their respective digital initiatives. I am grateful to Justus Lumpe and Marco Rodzynek for inviting me to speak on the topic of data management and for organizing such… More
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