Email

The Real Reason We Dread Our Inboxes

Viewed in The Wall Street Journal At first, as the Internet and email communication were broadly implemented in the 1990s, we properly saw it as an extraordinary contribution to information sharing and efficiency. Email revolution The ability to craft an email and have one’s written message developed and transmitted immediately to the recipient was indeed… More

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The Hot New Channel for Reaching Real People: Email

Viewed in The Wall Street Journal with Christopher Mims. What was old is new again. With emails, companies do not depend on gatekeepers to reach their addressees. While Facebook, Instagram, and Twitter remain popular social media outlets for corporations, recent privacy concerns and complexities with each platform’s algorithms have many companies once again seeing great… More

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